Spark Extra! Learn more about the Lifeline. "To stand up there, not only with the number on their backs, but the message that you're not alone-that, we thought, was most important to get out there,” said Draper. Volunteers wore T-shirts that displayed the Lifeline’s phone number. In August, Logic performed the song at the MTV Video Music Awards and was joined on stage by performers and volunteers who have lived experience of suicide. The number of visitors to the Lifeline website has also increased from 300,000 to 400,000 per month. “It’s remained high ever since.” Compared to 2016, call volume has risen more than 30 percent and Facebook engagement is three times higher. "We had the second-highest call volume in the history of our service the day of the song's release," said Lifeline Director John Draper. Titled “1-80” after the Lifeline phone number, the song encourages those who are struggling to reach out for help.
The singer came up with the idea of the song after meeting and talking with lots of his fans during his tour, when many of them said, that his music had saved their lives. Following the April release of Logic’s hit song about the National Suicide Prevention Lifeline, calls to the crisis hotline have increased in record numbers. 1-80 is a telephone number of the National Suicide Prevention Lifeline in the USA.
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